


5 Ways Through-Channel Marketing Automation Can Boost Your Channel Partner Program
Through-channel marketing automation opens up a new world of efficiency and efficacy for your partner program. Gone are the days of having ad-hoc practices, and
Easily add, remove, and segment partners based on your program needs.
Built-in analytics show you how engaged your partners are with your program and content.
Create and share a library of content in any format that helps your partners learn.
Create and launch multi-touch omni channel campaigns to connect with new prospects.
Attract and interact with new partners using social interactions.
Share sales enablement content to help your partner team close partnerships.
Create and share multi-touch, omni channel campaigns that partners easily launch.
Provide partners content integrated with a modern marketing automation platform.
xAmplify: Top TCMA Company 2021 & 2020
Give partners the right on boarding sequence for new customers.
Provide partners the right playbook to retain customer before they churn off.
Enable partners to proactively maximize customer value for your product.
Partners register deals that sync directly with Salesforce without any customization.
Partner activity, campaigns, and partner prospect analytics
Video, event, email, social media and landing page campaigns
Dynamically co-brand almost any marketing material
Store digital assets in a single location for partners
Allocate and track MDF across partners
Built-in checks help keep users compliant with data protection regulations
Home » Channel Marketing Strategy
Through-channel marketing automation opens up a new world of efficiency and efficacy for your partner program. Gone are the days of having ad-hoc practices, and
In the latest episode of Changing Channels, Larry Walsh gives us the details of cloud adoption in the channel. Over the last few years, the
Most businesses that work with channel partners enter the relationship to grow revenue. The desire is that each partner will generate leads and deals from
In the world of partnerships, challenges show up frequently for those looking to expand their programs and keep up with the changing ecosystem. Partner relationship
If your company uses a partner program, chances are you’ve also instituted some sort of partner relationship management (PRM) system to keep track of partnerships.
Channel software tech solutions are used by companies to engage and grow partnerships as well as enable them to generate revenue. This tech stack helps
The Channel Software Tech Stack for 2020 was published this week by Forrester Analyst, Jay McBain. We thought it would be a good time to
I’ll tell you the answer straight away: channel marketing creates a revenue opportunity three times larger than whatever you’re doing now. When you think of
A surprising number of indirect sales companies still function manually when it comes to co-marketing with their resellers, and have yet to adopt a TCMA
Industry is undergoing a huge change. A new era of business is being ushered in for supply chain management, with the adoption of industry 4.0
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