PRM & Channel Partner Statistics 2026: 45+ Cited Data Points

Channel Marketing Strategy Guide: Drive Revenue Through Partners

What is TCMA? Through-Channel Marketing Automation Explained

Partner Enablement Strategy: Drive 2-3x More Partner Revenue

Deal Registration Best Practices: 10 Rules for Channel Success

PRM Strategy Guide 2026: Build a World-Class Partner Program

PRM Implementation Checklist: Launch in 30 Days

How to Choose PRM Software: Buyer’s Guide 2026

7 Benefits of PRM Software for Channel Sales Teams

The difference between PRM and Partner Revenue Enablement (Through-Channel Partner Marketing)

If your company uses a partner program, chances are you’ve also instituted some sort of partner relationship management (PRM) system…
Forrester Channel Software Tech Stack 2021 Highlights the Rapid Shift in Channel Marketing: Here’s How xAmplify Fits the Landscape

Forrester Channel Software Tech Stack 2021 Highlights the Rapid Shift in Channel Marketing: Here’s How xAmplify Fits the Landscape

Channel software tech solutions are used by companies to engage and grow partnerships as well as enable them to generate…
Forrester Channel Software Tech Stack 2020 Released

Forrester Channel Software Tech Stack 2020 Released

The Channel Software Tech Stack for 2020 was published this week by Forrester Analyst, Jay McBain. We thought it would…
How to Solve Age-Old Channel Marketing Issues

How to Solve Age-Old Channel Marketing Issues

Our xAmplify team has years of experience working in Channel Marketing. We understand more than anyone, the magnitude of work…
Why Your Company Needs Channel Marketing Now

Why Your Company Needs Channel Marketing Now

I’ll tell you the answer straight away: channel marketing creates a revenue opportunity three times larger than whatever you’re doing…
Choosing a TCMA Platform: How to Know Who, When, Why, and Which

Choosing a TCMA Platform: How to Know Who, When, Why, and Which

A surprising number of indirect sales companies still function manually when it comes to co-marketing with their resellers, and have…
How to Forecast Your Channel Sales Inventory and Save Billions

How to Forecast Your Channel Sales Inventory and Save Billions

Industry is undergoing a huge change. A new era of business is being ushered in for supply chain management, with…
4 Ways to Onboard Channel Partners Faster and Boost Sales Sooner

4 Ways to Onboard Channel Partners Faster and Boost Sales Sooner

It’s not easy to onboard channel partners. But when your partners succeed, you succeed. Quick and effective onboarding of partners…
How to Dominate Influencer Marketing Using Your Distribution Channels

How to Dominate Influencer Marketing Using Your Distribution Channels

When you think of “influencer marketing” you probably imagine some young fashionista on Instagram or Youtube wearing, eating, drinking, using,…