Asana Partner Program
Last updated Aug 2026
- Program typeSolutions/Channel partner + technology partner program
- Commission / rewardSolutions partners earn margin/referral compensation on introduced or resold subscriptions; technology partners monetize via integrations rather than direct commission.
- Partner tiersTiered solutions partner levels based on certification, delivery capacity, and revenue contribution.
- Best forWork-management consultancies, systems integrators, and agencies that implement and train teams on Asana at scale.
- Deal registrationYes (partner portal)
- Partner portalYes (partner portal)
What is the Asana partner program?
Asana runs a formal partner ecosystem split between solutions partners who sell and deploy the platform and technology partners who build integrations into its App marketplace.
The program targets organizations that help mid-market and enterprise customers adopt structured work management rather than casual sign-ups.
How the program works
Approved solutions partners register opportunities, receive enablement and certification, and earn compensation on deals they source or implement; technology partners publish apps and co-market.
Requirements to join
Demonstrated implementation capability, trained/certified staff, and a track record of driving platform adoption are generally expected.
How partners win with Asana
Consultancies win by attaching services revenue to Asana deployments and by becoming the trusted advisor for enterprise rollouts and change management.
What to watch out for
Meaningful economics favor partners who can deliver enterprise implementations; pure referral without services delivery is a thinner path.
Everything a healthy partner program needs
The capabilities behind the grader — from onboarding to attribution — in one platform.
Partner onboarding & enablement
Onboard, train, and equip partners in one portal so they reach their first deal faster.
Deal registration
Register deals with conflict protection — protect margin and grow partner-sourced pipeline.
Through-channel marketing
Launch co-branded campaigns partners actually run, with content built for them.
Revenue attribution
Track partner-sourced revenue end to end so you can double down on what works.
MDF & incentives
Fund, manage, and measure MDF and incentives without spreadsheets.
Oliver AI
AI-assisted engagement that nudges the right partners at the right moment.
Related partner programs in Productivity & Collaboration
Comparing options? These productivity & collaboration programs sit in the same category as Asana — a useful shortlist when weighing where to build a partnership.
How to join
Apply through Asana's partner page, complete qualification and product training, then progress through certification to unlock higher tiers.
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Frequently asked questions
Does Asana have a partner program?
Yes — a Solutions/Channel partner + technology partner program program.
How does the Asana partner program pay?
Solutions partners earn margin/referral compensation on introduced or resold subscriptions; technology partners monetize via integrations rather than direct commission.
How do I join the Asana partner program?
Apply through Asana's partner page, complete qualification and product training, then progress through certification to unlock higher tiers.
Data compiled by PartnerIndex from public sources. Own this program? Claim & update this listing →