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Cockroach Labs Partner Program

Last updated Aug 2026

Channel, SI, cloud, and technology partner programDeveloper & DevOps Tools
Program breakdown
1

What is the Cockroach Labs partner program?

Cockroach Labs runs a partner program across resellers, SIs, cloud marketplaces, and technology partners for distributed SQL.

Partners help enterprises build resilient, geo-distributed applications.

2

How the program works

Partners register deals and resell or co-sell CockroachDB while delivering implementation.

3

Requirements to join

Distributed-database expertise and enablement.

4

How partners win with Cockroach Labs

Partners earn consumption co-sell rewards plus modernization and migration services.

5

What to watch out for

Highly technical deployments require specialized expertise.

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Everything a healthy partner program needs

The capabilities behind the grader — from onboarding to attribution — in one platform.

Partner onboarding & enablement

Onboard, train, and equip partners in one portal so they reach their first deal faster.

Deal registration

Register deals with conflict protection — protect margin and grow partner-sourced pipeline.

Through-channel marketing

Launch co-branded campaigns partners actually run, with content built for them.

Revenue attribution

Track partner-sourced revenue end to end so you can double down on what works.

MDF & incentives

Fund, manage, and measure MDF and incentives without spreadsheets.

Oliver AI

AI-assisted engagement that nudges the right partners at the right moment.

Related partner programs in Developer & DevOps Tools

Comparing options? These developer & devops tools programs sit in the same category as Cockroach Labs — a useful shortlist when weighing where to build a partnership.

How to join

Apply via the partner page and complete enablement.

Apply to the Cockroach Labs partner program →

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Frequently asked questions

Does Cockroach Labs have a partner program?

Yes — a Channel, SI, cloud, and technology partner program program.

How does the Cockroach Labs partner program pay?

Resellers and SIs earn margin/co-sell with deal registration; cloud and technology partners drive consumption.

How do I join the Cockroach Labs partner program?

Apply via the partner page and complete enablement.

Data compiled by PartnerIndex from public sources. Own this program? Claim & update this listing →

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