Channel Marketing
Introduction to Through Channel Marketing Automation
Through channel marketing automation (TCMA) is gaining traction with companies as an essential part of their partner tech stack. It has become the most effective
Through channel marketing automation (TCMA) is gaining traction with companies as an essential part of their partner tech stack. It has become the most effective
Through-channel marketing automation opens up a new world of efficiency and efficacy for your partner program. Gone are the days of having ad-hoc practices, and
We all know that it takes a while for a lead to go from warm, to hot, to an actual customer, but we bet it
While strategic partnerships are an integral component of your business, through channel marketing automation (TCMA) lets those partnerships be as efficient and effective as possible.
Comprehensive marketing campaigns require companies to use the same imagery, brand assets, and messaging when putting out their message. But what about when companies work
This post is part of a series in which we explore how GDPR affects the channel, especially when using marketing automation tools. As we’re not
Did you know that creating a complete marketing automation stack by yourself will cost you more than you think each month? And this isn’t the
Marketing technology has seen incredible growth over the last year and that is only going to continue. The increase in digital channels, technological expansion, and
If your company uses a partner program, chances are you’ve also instituted some sort of partner relationship management (PRM) system to keep track of partnerships.
Our xAmplify team has years of experience working in Channel Marketing. We understand more than anyone, the magnitude of work it takes supporting partners with