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MSP Partner Program Audit | xAmplify
Powered by Oliver AI

Why your MSP partner
program isn't producing
pipeline — 15‑minute audit

For vendors selling through MSPs: we'll pinpoint the 3 biggest leaks in activation, co-sell, and ROI attribution — and give you the exact fixes.

Best fit: vendors running an MSP/SI/reseller program (50–2,000 employees).

Book the 15‑min Leak Audit See What You'll Get

No prep needed. Not a pitch deck.

Outcomes from recent audits

2.1×

Partner activation lift in 90 days

14 days

To partner-sourced pipeline visibility

37%

Reduction in dormant partner churn

Anonymized results from vendor channel programs (50–500 partners).

The Audit

What You Get (in 15 Minutes)

3 revenue leaks identified

Activation, engagement, co-sell, measurement, automation

3 automations recommended

Clear triggers + next-best-actions you can implement fast

Partner model mapped

MSP / SI / Reseller / ISV — and what "good" looks like for yours

Next steps roadmap

7‑day quick wins + 30‑day system plan

Built for B2B teams running partner ecosystems across regions — where manual partner ops can't scale.

The Diagnostic

What We'll Look At

  • Partner activation + dormant partner reactivation
  • Engagement signals + next-best-actions
  • Co-sell flow + deal reg friction
  • Attribution + what's actually driving revenue
  • Operational automation opportunities

Who This Is For

Built for Vendor Channel Teams Selling Through MSPs

Partnerships · Alliances · Channel Ops · Partner Marketing

Companies with 50–2,000 employees running MSP/SI/reseller programs globally.

VP of Partnerships & Alliances

You're managing 20–200+ MSP/SI partners and can't tell which ones are actually producing pipeline. Co-sell motion unclear.

We'll show you where it's leaking.

Channel & Partner Program Leaders

You've built the MSP program but activation + engagement stalls. MDF/SPIF ROI remains opaque.

We'll show you where it's leaking.

Revenue & Ecosystem Leaders

You need partner-sourced revenue to be predictable, not anecdotal. You need attribution + predictability across regions.

We'll show you where it's leaking.

Common Leaks

The 5 Leaks Killing Partner Revenue

Most vendor→MSP programs lose 30–50% of potential revenue to these silent failures.

MDF/SPIF wasted because you can't see what partners actually do.

Activation Leak

Partners sign up but never launch. No automated nurture, no first-deal support.

Engagement Leak

Active partners go cold. No signals to flag disengagement before it's too late.

Co-Sell Leak

Deals die in handoff. No structured co-sell motion or joint pipeline visibility.

ROI / Attribution Leak

Can't prove partner ROI. No attribution, no revenue tracking, no exec confidence.

Automation Leak

Everything manual. Partner ops burns hours on tasks AI should handle.

FAQ

Frequently Asked Questions

It's a free 15-minute session where we use Oliver AI to analyze your partner ecosystem signals and identify the top 3 revenue leaks — plus 3 automation recommendations to fix them.
Yes. This audit is specifically designed for vendor channel teams selling through MSP, SI, and reseller ecosystems. We map your partner model and show you where the leaks are in your specific go-to-market motion.
No prep needed. Just bring context on your partner program — number of partners, current tools, and biggest pain points. We'll handle the rest.
No. It's a diagnostic session. You'll walk away with actionable insights whether or not you use xAmplify.
Vendors with 50–2,000 employees running MSP, SI, reseller, or ISV partner programs globally. If you manage 20+ partners, this is built for you.
Oliver AI analyzes partner engagement signals, pipeline data, and program performance to surface patterns humans miss — like which partners are about to churn or which co-sell motions have the highest win rates.
Not necessarily. xAmplify can complement and augment your existing PRM. The audit comes first — whether replacement or integration makes sense depends on your specific workflows and what we uncover together.
We work alongside your existing stack. The audit comes first — integrations depend on your specific setup and what we uncover together.
You'll receive a 1-page summary of your leaks and recommendations. From there, two paths: take the insights and run with them yourself, or explore how xAmplify can automate the fixes for you. No pressure either way.

Stop Guessing. Start Knowing.

15 minutes. 3 leaks found. 3 fixes recommended. No strings attached.

AmericasBridget · EST EMEA / APACYashwanth · IST EnterpriseAravindu · IST · Limited slots

Best fit: vendors running an MSP/SI/reseller program (50–2,000 employees).

Free · 15 minutes · No commitment required

Let’s activate your partner ecosystem together!

Partner with xAmplify to drive engagement, activation, and growth across your partner programs — powered by intelligent insights from Oliver AI.

Request a Demo
xAmplify

Get In Touch

+1 (408) 250-9503

[email protected]

Our Location

42840 Christy Street, Suite 226 Fremont, CA 94538, United States

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