Semrush Partner Program
Last updated Aug 2026
- Program typeAffiliate + Agency Partner
- Commission / rewardAffiliates earn commission on new subscriptions via the affiliate network; agency partners gain directory listing and co-marketing.
- Partner tiersAgency partner recognition; affiliate is commission-based
- Best forSEO/marketing agencies, publishers, and affiliates
- Deal registrationAffiliate tracking
- Partner portalAffiliate/partner portal
What is the Semrush partner program?
Semrush runs a well-known affiliate program popular with SEO and marketing publishers, alongside an agency partner track that gives marketing agencies visibility and co-marketing. The affiliate program is a significant channel given Semrush's large content footprint.
Agencies use Semrush as part of their stack and can list in its agency directory, while affiliates monetize SEO/marketing audiences by referring subscriptions.
How the program works
Affiliates promote via tracked links through the affiliate network; agency partners qualify for directory placement and joint marketing.
Requirements to join
The affiliate program is open through its affiliate network and requires signup and promotion via tracked links. The agency partner track expects agencies to use Semrush and qualify for directory placement and co-marketing, typically through an application and a demonstrated marketing practice.
How partners win with Semrush
Affiliates win with SEO and marketing content that ranks and routes readers to subscriptions — Semrush's large content footprint makes this a proven channel. Agencies win by listing in the directory, co-marketing, and using Semrush as a visible part of their stack to build client trust.
What to watch out for
Affiliate revenue depends on new-subscription conversions in a competitive review-content space, so ranking is the hard part. Agency-directory value scales with your visibility and reviews rather than enrollment alone.
Everything a healthy partner program needs
The capabilities behind the grader — from onboarding to attribution — in one platform.
Partner onboarding & enablement
Onboard, train, and equip partners in one portal so they reach their first deal faster.
Deal registration
Register deals with conflict protection — protect margin and grow partner-sourced pipeline.
Through-channel marketing
Launch co-branded campaigns partners actually run, with content built for them.
Revenue attribution
Track partner-sourced revenue end to end so you can double down on what works.
MDF & incentives
Fund, manage, and measure MDF and incentives without spreadsheets.
Oliver AI
AI-assisted engagement that nudges the right partners at the right moment.
How to join
Join the Semrush affiliate program or apply to the agency partner program through its partners page.
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Frequently asked questions
Does Semrush have a partner program?
Yes — a Affiliate + Agency Partner program.
How does the Semrush partner program pay?
Affiliates earn commission on new subscriptions via the affiliate network; agency partners gain directory listing and co-marketing.
How do I join the Semrush partner program?
Join the Semrush affiliate program or apply to the agency partner program through its partners page.
Data compiled by PartnerIndex from public sources. Own this program? Claim & update this listing →