Klaviyo Partner Program
Last updated Aug 2026
- Program typeAgency Partner, Technology Partner
- Commission / rewardAgency/master partners can earn revenue share or referral rewards on managed and referred accounts; technology partners integrate into the ecosystem.
- Partner tiersAgency partners advance through tiers (e.g. Silver/Gold/Platinum/Elite-style) by managed revenue and certification.
- Best forEmail/SMS and retention-focused DTC agencies and complementary apps.
- Deal registrationYes (deal registration)
- Partner portalYes (partner portal)
What is the Klaviyo partner program?
Klaviyo is a dominant email/SMS platform for e-commerce and runs a large agency and technology partner program.
It fits retention agencies that manage lifecycle marketing for many DTC brands.
How the program works
Agencies get certified, manage client accounts, and earn tier benefits and rewards; technology partners build integrations.
Requirements to join
Certification and a portfolio of managed accounts for agency tiers.
How partners win with Klaviyo
Agencies win recurring retention-marketing retainers plus partner rewards across a client book.
What to watch out for
Direct commission is less prominent than tier perks and managed-account benefits; confirm current terms.
Everything a healthy partner program needs
The capabilities behind the grader — from onboarding to attribution — in one platform.
Partner onboarding & enablement
Onboard, train, and equip partners in one portal so they reach their first deal faster.
Deal registration
Register deals with conflict protection — protect margin and grow partner-sourced pipeline.
Through-channel marketing
Launch co-branded campaigns partners actually run, with content built for them.
Revenue attribution
Track partner-sourced revenue end to end so you can double down on what works.
MDF & incentives
Fund, manage, and measure MDF and incentives without spreadsheets.
Oliver AI
AI-assisted engagement that nudges the right partners at the right moment.
Related partner programs in E-commerce Software
Comparing options? These e-commerce software programs sit in the same category as Klaviyo — a useful shortlist when weighing where to build a partnership.
How to join
Apply on the Klaviyo partners page and complete certification.
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Frequently asked questions
Does Klaviyo have a partner program?
Yes — a Agency Partner, Technology Partner program.
How does the Klaviyo partner program pay?
Agency/master partners can earn revenue share or referral rewards on managed and referred accounts; technology partners integrate into the ecosystem.
How do I join the Klaviyo partner program?
Apply on the Klaviyo partners page and complete certification.
Data compiled by PartnerIndex from public sources. Own this program? Claim & update this listing →