dbt Labs Partner Program
Last updated Aug 2026
- Program typeConsulting / Technology / Reseller
- Commission / rewardServices revenue for consulting partners plus referral/resale and technology-integration economics.
- Partner tiersConsulting and technology partner tracks with tiered recognition.
- Best forAnalytics-engineering consultancies and modern-data-stack SIs.
- Deal registrationYes (deal registration)
- Partner portalYes (partner portal)
What is the dbt Labs partner program?
dbt Labs runs consulting and technology partner programs centered on analytics engineering and the transformation layer of the modern data stack.
Consulting partners implement dbt projects and best practices; technology partners integrate with dbt Cloud and the semantic layer.
How the program works
Partners register deals, deliver dbt implementations and enablement, and build certified integrations.
Requirements to join
dbt-certified analytics engineers and delivered project experience.
How partners win with dbt Labs
Partners win on transformation buildouts, data-modeling standards, and ongoing analytics-engineering retainers.
What to watch out for
A strong open-source core means clients may self-serve; differentiate on expertise and dbt Cloud value.
Everything a healthy partner program needs
The capabilities behind the grader — from onboarding to attribution — in one platform.
Partner onboarding & enablement
Onboard, train, and equip partners in one portal so they reach their first deal faster.
Deal registration
Register deals with conflict protection — protect margin and grow partner-sourced pipeline.
Through-channel marketing
Launch co-branded campaigns partners actually run, with content built for them.
Revenue attribution
Track partner-sourced revenue end to end so you can double down on what works.
MDF & incentives
Fund, manage, and measure MDF and incentives without spreadsheets.
Oliver AI
AI-assisted engagement that nudges the right partners at the right moment.
Related partner programs in Data, Analytics & BI
Comparing options? These data, analytics & bi programs sit in the same category as dbt Labs — a useful shortlist when weighing where to build a partnership.
How to join
Apply via the dbt Labs partner page and complete certification.
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Frequently asked questions
Does dbt Labs have a partner program?
Yes — a Consulting / Technology / Reseller program.
How does the dbt Labs partner program pay?
Services revenue for consulting partners plus referral/resale and technology-integration economics.
How do I join the dbt Labs partner program?
Apply via the dbt Labs partner page and complete certification.
Data compiled by PartnerIndex from public sources. Own this program? Claim & update this listing →