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Bird (formerly MessageBird) Partner Program

Last updated Aug 2026

Technology, referral & solution partner programCommunications & CPaaS
Program breakdown
1

What is the Bird (formerly MessageBird) partner program?

Bird (formerly MessageBird) partners with agencies and ISVs around its omnichannel CRM and messaging APIs.

Its rebrand shifted positioning toward an integrated CRM/CPaaS suite.

2

How the program works

Partners refer, resell, or integrate Bird and earn through referral compensation, services, or consumption.

3

Requirements to join

Relevant audience or integration/implementation capability.

4

How partners win with Bird (formerly MessageBird)

Omnichannel messaging plus CRM services revenue.

5

What to watch out for

Product/branding has evolved rapidly; confirm current program terms.

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Everything a healthy partner program needs

The capabilities behind the grader — from onboarding to attribution — in one platform.

Partner onboarding & enablement

Onboard, train, and equip partners in one portal so they reach their first deal faster.

Deal registration

Register deals with conflict protection — protect margin and grow partner-sourced pipeline.

Through-channel marketing

Launch co-branded campaigns partners actually run, with content built for them.

Revenue attribution

Track partner-sourced revenue end to end so you can double down on what works.

MDF & incentives

Fund, manage, and measure MDF and incentives without spreadsheets.

Oliver AI

AI-assisted engagement that nudges the right partners at the right moment.

Related partner programs in Communications & CPaaS

Comparing options? These communications & cpaas programs sit in the same category as Bird (formerly MessageBird) — a useful shortlist when weighing where to build a partnership.

How to join

Apply through the Bird partners page and select a track.

Apply to the Bird (formerly MessageBird) partner program →

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Frequently asked questions

Does Bird (formerly MessageBird) have a partner program?

Yes — a Technology, referral & solution partner program program.

How does the Bird (formerly MessageBird) partner program pay?

Usage-based revenue for integrated partners plus referral/solution compensation for partners sourcing and implementing deals.

How do I join the Bird (formerly MessageBird) partner program?

Apply through the Bird partners page and select a track.

Data compiled by PartnerIndex from public sources. Own this program? Claim & update this listing →

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