Lead nurturing sequences are a series of pre-planned, automated messages sent to leads over time—designed to educate, build trust, and guide them toward a buying decision. These sequences typically include emails, content offers, case studies, and event invitations tailored to the buyer’s stage in the funnel.
For partner ecosystems, nurturing is essential. Leads generated through co-branded campaigns often stall without timely, relevant follow-up. Automation ensures that leads remain warm and engaged—without adding manual work for vendors or partners.
How xAmplify Helps:
xAmplify allows vendors to design nurture sequences once and push them to every partner. Each sequence is branded and sent on behalf of the partner, but fully managed and tracked through the platform.
Types of Nurture Sequences:
- Welcome and onboarding series
- Content drip for top-of-funnel leads
- Demo request follow-ups
- Event reminder and post-event recap
- Lead reactivation campaigns
Nurture every lead—automatically.
Build powerful, partner-driven nurture sequences with xAmplify.
👉 See Nurture Campaigns in Action