« Back to Glossary Index

Email campaign automation refers to the use of software to create, schedule, and deploy email campaigns automatically—based on time, behavior, or partner actions. Rather than manually sending emails to each segment, vendors and partners can automate sequences that adjust based on recipient interaction.

In a partner ecosystem, this capability is crucial. Vendors often need to launch campaigns across dozens or hundreds of partners while maintaining personalization, compliance, and brand consistency. Automation ensures every campaign reaches the right contact at the right time with the right message.

How xAmplify Helps:

xAmplify’s platform enables vendors to build email campaigns once and automatically personalize them for each partner—complete with their logos, contacts, and CTA links. Campaigns can be triggered by partner signups, lead activity, or launch schedules, all with tracking and analytics built in.

Benefits:


Send better email campaigns—without the manual work.
xAmplify automates every aspect of partner email marketing.
👉 Explore Campaign Automation

« Back to Glossary Index